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	<title>Comments on: &#8220;Thank you, sir! May I have another!?&#8221;™, Day 6: And you are&#8230;?</title>
	<atom:link href="http://www.communicatrix.com/2007/11/thankyousir-day06.html/feed" rel="self" type="application/rss+xml" />
	<link>http://www.communicatrix.com/2007/11/thankyousir-day06.html</link>
	<description>a virgo's guide to the universe</description>
	<pubDate>Thu, 20 Nov 2008 15:49:49 +0000</pubDate>
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		<title>By: communicatrix &#187; Blog Archive &#187; What can you give me for Christmas?</title>
		<link>http://www.communicatrix.com/2007/11/thankyousir-day06.html#comment-38371</link>
		<dc:creator>communicatrix &#187; Blog Archive &#187; What can you give me for Christmas?</dc:creator>
		<pubDate>Mon, 03 Dec 2007 02:02:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.communicatrix.com/2007/11/thankyousir-day06.html#comment-38371</guid>
		<description>[...] I have also enlisted grappling assistance from my marketing coach and my shrink, who, upon hearing my egregious ineptitude at self-summary, immediately volunteered herself for grappling [...]</description>
		<content:encoded><![CDATA[<p>[...] I have also enlisted grappling assistance from my marketing coach and my shrink, who, upon hearing my egregious ineptitude at self-summary, immediately volunteered herself for grappling [...]</p>
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	<item>
		<title>By: communicatrix &#187; Blog Archive &#187; What can you give me for Christmas?</title>
		<link>http://www.communicatrix.com/2007/11/thankyousir-day06.html#comment-38372</link>
		<dc:creator>communicatrix &#187; Blog Archive &#187; What can you give me for Christmas?</dc:creator>
		<pubDate>Mon, 03 Dec 2007 02:02:19 +0000</pubDate>
		<guid isPermaLink="false">http://www.communicatrix.com/2007/11/thankyousir-day06.html#comment-38372</guid>
		<description>[...] I have also enlisted grappling assistance from my marketing coach and my shrink, who, upon hearing my egregious ineptitude at self-summary, immediately volunteered herself for grappling [...]</description>
		<content:encoded><![CDATA[<p>[...] I have also enlisted grappling assistance from my marketing coach and my shrink, who, upon hearing my egregious ineptitude at self-summary, immediately volunteered herself for grappling [...]</p>
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		<title>By: communicatrix</title>
		<link>http://www.communicatrix.com/2007/11/thankyousir-day06.html#comment-38131</link>
		<dc:creator>communicatrix</dc:creator>
		<pubDate>Sun, 11 Nov 2007 02:56:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.communicatrix.com/2007/11/thankyousir-day06.html#comment-38131</guid>
		<description>claire - One of my happiest moments was, oddly enough, right after I'd quit my Real Job with its Real (and Impressive!) Title and someone asked me what I did. 

It's a badge of honor, ditching the obvious in pursuit of the less-so.

Still, gotta figger it out. It's been too long. 

But I like your definition—thank you! I'm going to put it in the hopper.

bf - Aren't you supposed to be working?</description>
		<content:encoded><![CDATA[<p>claire - One of my happiest moments was, oddly enough, right after I&#8217;d quit my Real Job with its Real (and Impressive!) Title and someone asked me what I did. </p>
<p>It&#8217;s a badge of honor, ditching the obvious in pursuit of the less-so.</p>
<p>Still, gotta figger it out. It&#8217;s been too long. </p>
<p>But I like your definition—thank you! I&#8217;m going to put it in the hopper.</p>
<p>bf - Aren&#8217;t you supposed to be working?</p>
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	<item>
		<title>By: bf</title>
		<link>http://www.communicatrix.com/2007/11/thankyousir-day06.html#comment-38130</link>
		<dc:creator>bf</dc:creator>
		<pubDate>Sun, 11 Nov 2007 02:06:51 +0000</pubDate>
		<guid isPermaLink="false">http://www.communicatrix.com/2007/11/thankyousir-day06.html#comment-38130</guid>
		<description>You really said that? Out loud?</description>
		<content:encoded><![CDATA[<p>You really said that? Out loud?</p>
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		<title>By: claire</title>
		<link>http://www.communicatrix.com/2007/11/thankyousir-day06.html#comment-38117</link>
		<dc:creator>claire</dc:creator>
		<pubDate>Fri, 09 Nov 2007 23:43:14 +0000</pubDate>
		<guid isPermaLink="false">http://www.communicatrix.com/2007/11/thankyousir-day06.html#comment-38117</guid>
		<description>I hate it when people ask me what I do/want to do. When I lived in SF, I always ended up starting, "I do work for a guy..." Not sure why I found it so hard to distill. I still flounder when people ask as I'm not clear on what I want to do, and sometimes people get all aggressive about what I used to do like it even matters anymore. They want a job/career choice to explain who I am I guess.

As for you... you conduct personal experiments to find what is widely relatable when you do your 21 day salutes, the hypnotherapy project, and the like. That covers a lot of your blogging, I'd say. Introspective musings that turn outward for broader connections.

My blog is much more all over the place by comparison.</description>
		<content:encoded><![CDATA[<p>I hate it when people ask me what I do/want to do. When I lived in SF, I always ended up starting, &#8220;I do work for a guy&#8230;&#8221; Not sure why I found it so hard to distill. I still flounder when people ask as I&#8217;m not clear on what I want to do, and sometimes people get all aggressive about what I used to do like it even matters anymore. They want a job/career choice to explain who I am I guess.</p>
<p>As for you&#8230; you conduct personal experiments to find what is widely relatable when you do your 21 day salutes, the hypnotherapy project, and the like. That covers a lot of your blogging, I&#8217;d say. Introspective musings that turn outward for broader connections.</p>
<p>My blog is much more all over the place by comparison.</p>
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		<title>By: communicatrix</title>
		<link>http://www.communicatrix.com/2007/11/thankyousir-day06.html#comment-38109</link>
		<dc:creator>communicatrix</dc:creator>
		<pubDate>Thu, 08 Nov 2007 23:33:13 +0000</pubDate>
		<guid isPermaLink="false">http://www.communicatrix.com/2007/11/thankyousir-day06.html#comment-38109</guid>
		<description>Neil - I am so not joking. So you see. I am the world's biggest nerdiot.

Jean - Coaching is a great idea. I hadn't thought of *writing* coaching--I've been focused on the marketing variety. But it is a thought.</description>
		<content:encoded><![CDATA[<p>Neil - I am so not joking. So you see. I am the world&#8217;s biggest nerdiot.</p>
<p>Jean - Coaching is a great idea. I hadn&#8217;t thought of *writing* coaching&#8211;I&#8217;ve been focused on the marketing variety. But it is a thought.</p>
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		<title>By: Jean Browman--Cheerful Monk</title>
		<link>http://www.communicatrix.com/2007/11/thankyousir-day06.html#comment-38108</link>
		<dc:creator>Jean Browman--Cheerful Monk</dc:creator>
		<pubDate>Thu, 08 Nov 2007 22:28:35 +0000</pubDate>
		<guid isPermaLink="false">http://www.communicatrix.com/2007/11/thankyousir-day06.html#comment-38108</guid>
		<description>As I recall you took acting lessons once.  What about getting a bit of coaching on writing?  I've been visiting http://coachingwizardry.typepad.com/confident_writing/ .  I don't know how good she is as a coach, but she writes well and I've gotten some pointers from her blog.  As you say, you have a lot of talent.  Why not show it off to its best advantage?</description>
		<content:encoded><![CDATA[<p>As I recall you took acting lessons once.  What about getting a bit of coaching on writing?  I&#8217;ve been visiting <a href="http://coachingwizardry.typepad.com/confident_writing/" >http://coachingwizardry.typepad.com/confident_writing/</a> .  I don&#8217;t know how good she is as a coach, but she writes well and I&#8217;ve gotten some pointers from her blog.  As you say, you have a lot of talent.  Why not show it off to its best advantage?</p>
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		<title>By: Neil</title>
		<link>http://www.communicatrix.com/2007/11/thankyousir-day06.html#comment-38107</link>
		<dc:creator>Neil</dc:creator>
		<pubDate>Thu, 08 Nov 2007 18:12:33 +0000</pubDate>
		<guid isPermaLink="false">http://www.communicatrix.com/2007/11/thankyousir-day06.html#comment-38107</guid>
		<description>I'm curious.  What exactly did you say that drew such blank looks?  I'm hoping that you were joking when you wrote "Translating truth into various media since 1961?"  I'm hoping...</description>
		<content:encoded><![CDATA[<p>I&#8217;m curious.  What exactly did you say that drew such blank looks?  I&#8217;m hoping that you were joking when you wrote &#8220;Translating truth into various media since 1961?&#8221;  I&#8217;m hoping&#8230;</p>
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		<title>By: communicatrix</title>
		<link>http://www.communicatrix.com/2007/11/thankyousir-day06.html#comment-38106</link>
		<dc:creator>communicatrix</dc:creator>
		<pubDate>Thu, 08 Nov 2007 15:48:28 +0000</pubDate>
		<guid isPermaLink="false">http://www.communicatrix.com/2007/11/thankyousir-day06.html#comment-38106</guid>
		<description>adam - Well, if I've got to feel like a dumbass, I may as well feel like a brilliant one. Thanks for the vote of solidarity.

Rachel - That's a start! I still need to get at more of a "what's in it for you" angle, but definitely a start. Thanks.

Charles - So you like the swears, too? :-)

Now.... &lt;em&gt;What is the brand identity of The Communicatrix?&lt;/em&gt;

Yes!!! Exactly!! I want my smart readers to do the heavy lifting!!</description>
		<content:encoded><![CDATA[<p>adam - Well, if I&#8217;ve got to feel like a dumbass, I may as well feel like a brilliant one. Thanks for the vote of solidarity.</p>
<p>Rachel - That&#8217;s a start! I still need to get at more of a &#8220;what&#8217;s in it for you&#8221; angle, but definitely a start. Thanks.</p>
<p>Charles - So you like the swears, too? :-)</p>
<p>Now&#8230;. <em>What is the brand identity of The Communicatrix?</em></p>
<p>Yes!!! Exactly!! I want my smart readers to do the heavy lifting!!</p>
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		<title>By: Charles</title>
		<link>http://www.communicatrix.com/2007/11/thankyousir-day06.html#comment-38105</link>
		<dc:creator>Charles</dc:creator>
		<pubDate>Thu, 08 Nov 2007 14:40:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.communicatrix.com/2007/11/thankyousir-day06.html#comment-38105</guid>
		<description>"Who the fuck gives a flying fucking rat’s fuck in hell about that, I ask you?!?"

I love this line. I can relate because I do public relations, and while I may be schlepping for a Fortune 250 company, explaining what I actually do to people unfamiliar with communications usually leaves them yawning. Hell, it leaves me yawning.

I think in the contract writer/freelance writer world, everyone absolutely must have a brand identity. Something so easily understood that it can be conveyed in 30 seconds and leave the listener poised to ask a follow up question. Maybe the identity only usurps a fraction of what you actually do each day, but it serves as the crux, the definition, of what you're all about at (oh my god, corporatespeak coming) the 30,000 foot level.

What is the brand identity of The Communicatrix?</description>
		<content:encoded><![CDATA[<p>&#8220;Who the fuck gives a flying fucking rat’s fuck in hell about that, I ask you?!?&#8221;</p>
<p>I love this line. I can relate because I do public relations, and while I may be schlepping for a Fortune 250 company, explaining what I actually do to people unfamiliar with communications usually leaves them yawning. Hell, it leaves me yawning.</p>
<p>I think in the contract writer/freelance writer world, everyone absolutely must have a brand identity. Something so easily understood that it can be conveyed in 30 seconds and leave the listener poised to ask a follow up question. Maybe the identity only usurps a fraction of what you actually do each day, but it serves as the crux, the definition, of what you&#8217;re all about at (oh my god, corporatespeak coming) the 30,000 foot level.</p>
<p>What is the brand identity of The Communicatrix?</p>
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