the communicatrix consults

Step into my office. (Kidding. I work exclusively via phone.)

Step into my office. (Kidding. I work only via phone.)

Sometimes, you get a little lost.

You can’t pinpoint where or when it happened (or maybe you can, and you’re trying your damnedest to ignore it). But you do know that you’re lost and frustrated and stuff is broken and it needs fixing. Stat.

Maybe you’ve got a website and are unhappy about it, you figure it could be better somehow, only you’re not sure how.

Or your website is fine but your blog is moldering away and you don’t know how to revive it.

Or your bio is an unholy mess and you can’t figure out how to straighten it out. Or you feel like a hopeless idiot in networking-type situations when someone lobs out a simple (ha!) “So, what do you do?”

Or your industry is in upheaval (join the club, bub) and you know you need to change things up to stay competitive, but you have no idea where to start.

I’m really good at sussing out what’s broken and how to fix it.

I’ve helped people figure out where they were botching up job interviews. I’ve helped them understand why no one was reading their blog or opening their newsletters or retweeting them on the Twitter.

Most of the issues I deal with tend to do largely with clarity and focus: the screwing up of the former and the lack of the latter.

Part of it is a kind of “been there, done that” thing. We get very, very good at teaching what we need to learn ourselves.

Another part of it is my craaaaazy (or maybe not) work history in the various communications arts.

And yeah, part of it is simply by virtue of not being you, I have a little perspective. Never underestimate the power of a (good) outside perspective.

What problems? Which people? Is this a trick?

Let’s take it one at a time, shall we?

1. Here are some examples of the specific problems I’ve helped my clients solve:

  • Increasing their newsletter open rate. By 100%, in some cases.
  • Structuring a new blog (or overhauling a current one) so that it’s easy, fun and sustainable to work on
  • Making their crappy about/bio/landing/etc. page AWESOME
  • Where to concentrate their efforts, marketing-wise
  • Where to START with all this marketing nonsense
  • See above, but replace “marketing” with “social media”
  • Which project (singular) to focus on, and which ones (plural) to ditch
  • Where they don’t have to spend any more time
  • What they are GREAT at

2. I tend to work with people who self-identify as “creatives”

They’re hard-working. They make or do things that are beautiful and/or useful. While they might be overwhelmed by the fast pace of change today, they’re not afraid of changing themselves or learning new things. There’s a big DIY component, they like to figure things out, to understand the principles lying beneath, not just the fixes.

Most of the people who work with me have either seen me speak, met me at one of the many real-life functions I find myself at, or know me fairly well through my work around the web. If you somehow stumbled on this page by accident and are experiencing an uneasy mix of bafflement and curiosity, I suggest you visit the about page (for my overall philosophy) browse my newsletter archives to get an idea of the kinds of things I’m good at helping people with and perhaps watch a few videos to see if you even like me.

Which you might not if, for example, you have a thing about cussing. I don’t swear gratuitously, I never swear on stages and I rarely swear during consultations, but still, if the judiciously-placed swear is something that offends you, we’re probably not a good fit.

I work one-on-one, over the phone, okay, Skype, with creative entrepreneurs looking to get clarity around any aspect of their marketing, branding, or overall messaging. Come to me confused and tormented, leave with a map and a light. (Not to mention an overwhelming urge to get cracking RIGHT THIS MINUTE. Such is the nature of clarity.)

Okay. What are the particulars?

My current rate is $155 per hour.

My consulting hours are Monday, Tuesday, Wednesday from 1-6pm Pacific Time; Friday from 9am – 1pm Pacific Time.

When you’re ready to go, click the “Buy Now” button below. It should take you to PayPal, where you can purchase your 60 minutes any one of the thousand ways PayPal lets you do it. (And if it doesn’t please email me immediately!)

Once I receive confirmation, I’ll email you a list of times to choose from, an exquisitely brief questionnaire, some instructions for calling me, and that’s it!

Ready?

Thanks, and I look forward to working with you!

xxx
c

Photo of yours truly by the ‘tater.